1. Introduction/bio

• Huynh Mai Truc - S3836354

• An undergraduate Professional Communication student.

• Former RMIT Mass Media Club’s member and Human Resources departure assistance.  

 

2. Their role/responsibilities during the project

• Media Planner 

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   Responsibilities:

• Develop and supervise the process of  strategic planning.

• Comprehend the analysis of the company's vision, goal and mission.

• Identify which factors are good or not for the company to  conduct the findings and solve problems with effective planning.    

 

3. Discipline/specialization

• Inspirational communication 

• Knowing basic techniques in Adobe design and pro-user in Canva

• Good at working in strategic planning 

 

4. Learning styles

• Reflector because I need time to perceive what I have studied before starting my assignment.

• Listener in the group work and agree with following others if it brings positive results for the whole team and passively expose my statement to pursue my thoughts.

 

5. Key insights gained from the process and project

• Gained experience in working with clients as an agency and enlightened the detailed responsibilities. 

• Comprehended each stage in the campaign to launch the products or events. 

• Clarified clearly my perspective of my future career and direction to develop myself in this market.   

 

6. Key contributions to the project

• Collaborating with client organization to develop the strategy consistently with the target customers.

 

7. Career aspirations

• Finding an appropriate company to stabilize my dream position as a copywriter. 

• Developing and uploading more writings on my personal blog and further to establish online articles.  

• Having desire in trying to organize events and be the part of the management board.