1. Introduction/bio

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• NGUYEN LAN ANH 

• S3836813

• ENFJ-T personality 

• Enneagram Type 2 - THE HELPER 

• Visual and Tactile learner 

 

2. Their role/responsibilities during the project

• Copywriter 

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   Responsibilities:

• Collaborating with the creative team to develop messaging and branding for the campaign

• Writing and editing copy for various marketing materials, such as ads, emails, and social media posts

• Ensuring that all copy is on-brand and consistent with the campaign's messaging

• Conducting research to understand the target audience and develop messaging that resonates with them

• Working with other teams, such as research and design, to ensure that all marketing materials are completed on time and to a high standard

 

3. Discipline/specialization

• Great communication

• Research 

• Content creation 

• Teamwork 

 

4. Learning styles

    Visual learner 

• Active observation to learn

• Detail - oriented

• Imaginative with pictures

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   Tactile learner

• Practice to learn

• Explorer

• Well-coordinated

 

5. Key insights gained from the process and project

• To work in team that each individual having different background and prioritizes

• Time management and plan is a crucial for an effective team

• Copywriting not only requires to read and write but also other abilities include: teamwork, creative and critical thinking,     

 

6. Key contributions to the project

• Team management 

• Interpret creative briefs to develop concepts for execution with assigned brands

• Collaborate with a team of account managers and creative staff, from concept development to delivery of final product

• Write original copy and edit content for a range of marketing and communications materials

 

7. Career aspirations

• Copywriter

• Creative Director  

• Finding suitable company where I can gain more experience and freely